Natural Food Colorants Market Trends, Share, Size, Growth, Supply and Manufacturers Analysis Research Report 2025

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Shibuya Data Count

Mar 01, 2021, 01:42 EST

Shibuya-ku, Tokyo, Japan, Japan, Mar 01, 2021, 01:42 /Comserve / -- The report analyze market size, share, growth, trends, segmentation, top key players, strategies, demand, statistics, competitive landscape and forecast.

Market Overview

Global natural food colorants market is forecasted to reach USD 1.5 billion by 2024 growing at a CAGR of 6.3% during the forecast period (2019-2024). 

- The health-enhancing properties of natural colors, combined with the organic properties in the natural products, is also increasing the appeal for the same.
-  Restraints in natural colorants are mainly due to the higher production cost of fermentation pigments, compared to pigments of synthetic origin or extracted from natural source.
-  FDA uses the term ‘exempt color additives’ to indicate that they are exempted from the certification process.
Scope of the Report

Global natural food colorants market offers a range of products applicable to beverage, dairy & frozen product, bakery, meat, poultry & seafood, confectionery, oil & fat, and other industries. The study also covers a global level analysis for the major regions namely, North America, Europe, Asia-Pacific, South America, and Middle East and Africa

Key Market Trends

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Rising Demand for Clean Label Ingredients

Consumers demand clean labels on products to know what exactly they consume and at what levels which is likely to drive the demand for clean label ingredient supplementing the market growth for natural colorants. Consumers, globally, are highly concerned about the long-term effects of synthetic colors on health, leading food manufacturers to incorporate naturally sourced ingredients during product formulation.

Asia-Pacific Emerges as the Fastest Growing Market

The increase in demand for processed food in this fastest-growing region has triggered the food colorant application market. The demand for natural colors varies across the region, with higher penetration level in Australia and Japan, while there is significant potential for conversion from synthetic colors in China and Southeast Asia. The driving factor for natural food colorants is the prevalence of food safety scandals, recycling of waste oil, and animal feed oils that were synthetically colored and sold as healthier vegetable oils in Taiwan, toxic toothpaste produced in China and imported around the world; or high-levels of lead in packet noodles in India.

Competitive Landscape

Global natural food colorants market is highly fragmented due to the presence of several small manufacturers across the globe. Some of the key players in the market are Chr. Hansen Holding, Koninklijke DSM N.V., Sensient Technologies Corporation and DuPont. The major players have been expanding their geographical presence by acquiring or merging with the manufacturers in the foreign market.

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1.1 Study Deliverables
1.2 Study Assumptions
1.3 Scope of the Study



4.1 Market Drivers
4.2 Market Restraints
4.3 Porter's Five Forces Analysis
4.3.1 Threat of New Entrants
4.3.2 Bargaining Power of Buyers/Consumers
4.3.3 Bargaining Power of Suppliers
4.3.4 Threat of Substitute Products
4.3.5 Intensity of Competitive Rivalry

5.1 By Application
5.1.1 Beverages
5.1.2 Food Dairy & Frozen Product Bakery Meat, Poultry & Seafood Confectionery Oil & Fat Others
5.2 Geography
5.2.1 North America United States Canada Mexico Rest of North America
5.2.2 Europe Spain United Kingdom Germany France Italy Russia Rest of Europe
5.2.3 Asia Pacific China Japan India Australia Rest of Asia-Pacific
5.2.4 South America Brazil Argentina Rest of South America
5.2.5 Middle East and Africa South Africa United Arab Emirates Rest of Middle East and Africa

6.1 Most Active Companies
6.2 Most Adopted Strategies
6.3 Market Share Analysis
6.4 Company Profiles
6.4.1 Chr. Hansen Holding A/S
6.4.2 DDW The Colour House
6.4.3 Koninklijke DSM N.V.
6.4.4 Sensient Technologies Corporation
6.4.5 DuPont
6.4.6 Dohler GmbH
6.4.7 Naturex
6.4.8 BASF SE



The dynamic nature of business environment in the current global economy is raising the need amongst business professionals to update themselves with current situations in the market. To cater such needs, Shibuya Data Count provides market research reports to various business professionals across different industry verticals, such as healthcare & pharmaceutical, IT & telecom, chemicals and advanced materials, consumer goods & food, energy & power, manufacturing & construction, industrial automation & equipment and agriculture & allied activities amongst others.

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