Dec 17, 2019, 12:30 EST
Salem, US, Dec 17, 2019, 12:30 /Comserve / -- The announcement has been made officially that Pelican International, Inc. is set to acquire substantially all of the assets belonging to Confluence Outdoor, LLC that is located at Greenville, South Carolina.
Pelican International, Inc., a Canadian based company engaged in the design and manufacture of kayaks, canoes, pedal boats and fishing boats had just completed the acquisition of nearly all of the assets of Confluence Outdoor LLC that are located at Greenville, South Carolina. Confluence Outdoor LLC, an American manufacturer is also engaged in the same line of business of manufacture of kayaks, canoes and other related accessories. Through this acquisition, Pelican would be able to position itself as the largest business group dealing in paddle sports equipment that would be offering some of the best brands from its long product line list. Before its acquisition, Confluence Outdoor LLC was in possession of a portfolio of eight separate brands such as Adventure Technology, Dagger Kayaks, Harmony Gear and several other brands. Through this acquisition, the Company is now home to availability of an exhaustive array of paddle sports equipment in the industry, ranging from premium brands to various products that are within the reach of the consumers.
With the merger of both businesses, it is expected to elevate the position of Pelican by and large as a more extensive and far-reaching one in the paddle sports arena. This entity is going to be able to offer a complete line-up of products that span across almost every category that is present in paddle sports. Through this, all kinds of customers would be able to gain access to this product line-up of some of the best brands. The co-founder of Pelican International had earlier mentioned that satisfaction of the product users has been its primary focus on all occasions.
Considering the international influence that is present in the industry which is engaged in consolidations to achieve better revenues and presence in the global market, the two brands coming together through this acquisition has created the right synergy, by which the products belonging to both the companies’ brands would have a greater reach among consumers subsequent to the acquisition. Pelican is confident about its growth prospects, as it has gained access to an improved distribution network, especially considering the vast network of employees who are stationed at their three manufacturing sites in the North America. This is expected to unlock its entire potential by encouraging the arrival of more innovation for the growth of the Company.
The vice-president of marketing at Confluence Outdoor has stated that the combination of Pelican and Confluence serves as the ideal fit. Moreover, he adds that there is an optimal union of two industry leaders who are poised to drive innovation and serve consumers better than ever before. Additionally, he adds by saying “this is very powerful as a force for good for the industry and consumers in general.
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